Decor Systems
Decor Systems is a premium acoustic panelling company whose brand and website belied their excellent product and category knowledge. A new brand and online experience, worlds away from their previous iteration, helped cement them as a top-tier player.
For 40 years, Decor Systems’ inspired solutions have shaped modern acoustic design for architects and subcontractors. A family-run business, their own brand had been low on the priority list, but in 2021 they realised they needed to step away from their dated brand shackles in order to connect with the gatekeepers who held the keys to realising their growth targets of bigger, more prestigious projects - architects at top-tier firms.
12x increase in leads through website
165% increase in average order value
122% increase in revenue
11.4x increase in samples requested through website
$105k annual saving in recruitment fees