The Swaddle
A new identity to signify The Swaddle’s evolution from publisher to production house, combined with an easier to navigate platform that can surface multiple content types - drawing readers through The Swaddle’s content offering.
The Swaddle is an independent media publication for young Indians, providing a nuanced, balanced perspectives on news, culture and current events, helping their readers form an educated opinion. Their unique approach to content creation has seen them grow over the years as demand from curious and voracious young Indians also grew, to now offer a production arm for brands.